The headlines are full of news that Hybrid Work is Dead. But if that’s true why do 70% or more of companies have hybrid work policies? The answer is that it’s the word “hybrid” itself that’s endangered, not the way people work.

Remember Telecommuting? Then we called it Telework? Then Work from Home (WFH)?  They have all been declared dead or passe. “Everyone’s” back in the office like the good employees they are. Yet there’s a good chance you’re reading this somewhere other than your assigned desk. (Maybe even in your home.)

Words and concepts evolve. This is especially true when circumstances change in real time.  Immediately after Covid we went through a period of adjustment. Many companies swung wildly from allowing, even insisting on work from home, to mandated back-to-work. Not surprisingly, a lot of companies settled for a middle ground solution. The term most people settled on was “hybrid.” After all, it was a bit of this and a bit of that. What the heck else would you call it?

The first problem, of course, was that what most people called hybrid work wasn’t. It was less a well thought out strategy than a hostage negotiation. Bosses wanted to bring people back to work but not at the risk of open rebellion or causing massive turnover. We talk about this in an episode of the Long Distance Worklife podcast. Employees wanted the flexibility of working when and where they want as long as work gets done.

Those compromises lead to other problems, such as proximity bias, which favors those in the same place as the manager, charges of favoritism, and awkward performance review processes.

In case you’re wondering, the current term is “flexible.” It feels more in keeping with the idea that you an choose (to a degree) where and how you work, within reason. Over time, I’m sure the terminology will morph to something else. It always does.

What doesn’t change, regardless of what you call it, is the idea that organizations and  leaders must have a solid, intentional approach to how work gets done on teams.  What work is best suited for when everyone is together? Is there a place for being out of the office in order to focus on quiet, thoughtful work? Do your HR and performance management systems measure the quality of the work, or merely how many days someone comes into the mothership?

If you’re satisfied with the way your team is working, and things make sense, great. If you are wondering whether you have a well-thought-out system, or merely put it together doing the best you can, we can help.

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Wayne Turmel has been writing about how to develop communication and leadership skills for almost 26 years. He has taught and consulted at Fortune 500 companies and startups around the world. For the last 18 years, he’s focused on the growing need to communicate effectively in remote and virtual environments.