Wikipedia defines a cliche, in part,  as “. . . an expression, idea, or element of an artistic work which has been overused to the point of losing its original meaning or effect . . . ”

I’ve spent some time recently thinking about cliches, in part because I have recently heard (through Twitter) that a short video I did included “every leadership cliche in the book.”  This feedback was hard for me to take at first (possibly the source of another post in the future) and that same feedback led me to write this post. (I’ll leave it to you to decide if that was a good idea or not!)

As I review some of my recent writing, I find that several leadership cliches could summarize those thoughts (though I am not sure that I used the cliches themselves), including:

  • We should learn from our mistakes
  • We should lead by example
  • Enthusiasm is contagious

These three statements have several things in common:

  • They are profoundly true.
  • While everyone would agree with them, they are very often not practiced.
  • They could be considered overused cliches.

I’m sure everyone has some cliches that bother them (one of mine is “taking it to the next level”), but I encourage you not to dismiss them – even your least favorites – immediately.

The reality is, that when we dismiss them, we miss the profound underlying truth.    There is, after all, a reason they became overused – because they elegantly conveyed an important point.  

If we dismiss the three statements above, we miss three keys to being a more effective leader, parent, friend, and human being.  Stated another way, if a leader were to take those three truths/cliches to heart, and make them cornerstones of their leadership philosophy, would that person be well on their way to being an effective leader?

I’d argue that they would.

The next time you hear a cliche, stop and think about it and ask yourself these questions:

  • What is the underlying message or truth in the statement?
  • What lesson does it hold for me?

That exercise will help you find the latent power in a cliche.

Want more articles like this?

Subscribe to any of our e-newsletters to get them delivered directly to your inbox.

Kevin Eikenberry is a recognized world expert on leadership development and learning and is the Chief Potential Officer of The Kevin Eikenberry Group. He has spent over 30 years helping organizations across North America, and leaders from around the world, on leadership, learning, teams and teamwork, communication and more.

Twice he has been named by Inc.com as one of the Top 100 Leadership and Management Experts in the World and 100 Great Leadership Speakers for Your Next Conference. The American Management Association named him a “Leaders to Watch” and he has been twice named as one of the World's Top 30 Leadership Professionals by Global Gurus. Top Sales World has named him a Top Sales & Marketing Influencer several times, and his blog has been named on many “best of” lists. LeadersHum has named him one of the 200 Biggest Voices in Leadership in 2023.

Share your thoughts

Your email address will not be published. Required fields are marked

  1. I searched “cliche ‘stop and think'” and found this page. It’s ironic. Since when do you ‘stop and think,’ when prompted to? Probably intended, I suppose.

{"email":"Email address invalid","url":"Website address invalid","required":"Required field missing"}