As a leader, you know that listening is essential. It’s a key part of communication, and we all strive to get better at it. But today, I want to share what I believe is the most powerful reason to listen.

We’ve talked about many reasons to listen in this series, from understanding others to acknowledging their importance. All of these reasons are valuable. But what if I told you that listening does something even more impactful than completing the communication loop or learning something new?

It builds trust.

Why Do We Listen?

Let’s start by acknowledging the basics. We listen to complete communication. Communication isn’t just about talking; it’s a loop. Someone sends a message, and for it to be effective, we have to receive it. Listening ensures that the loop is closed.

We also listen to understand. Understanding what others are saying—their words, perspectives, and facts—is fundamental to effective communication. When we take the time to truly understand someone, they feel seen and heard.

And let’s not forget acknowledgment. Listening is one of the simplest yet most profound ways to acknowledge someone. By giving them our attention, we’re signaling that their message matters and, by extension, that they matter.

Of course, listening helps us learn, too. Every conversation is an opportunity to gain insight or expand our perspective. And while all of these reasons are great motivators to work on your listening skills, none of them are the biggest reason.

Listening Builds Trust

The single most important reason to listen is this: listening is a trust-building behavior. Think about it. Have you ever had a conversation with someone who was really listening to you? Not just nodding along or waiting for their turn to speak, but truly engaged?

When someone listens to us, it feels good. It makes us feel valued. Even if we don’t fully trust that person yet, their attentiveness begins to shift our perception. We start to see them as someone who respects us and values our input.

Listening creates a bridge of trust. It signals, “I care about what you have to say,” and that simple act can transform a relationship—whether it’s with a colleague, a friend, or a family member.

Why Trust Matters

Trust is the foundation of effective leadership and relationships. Without it, communication falters, collaboration struggles, and relationships weaken. With it, everything becomes easier. People are more likely to follow your lead, share their ideas, and work together toward common goals.

As leaders, we need to recognize that listening isn’t just about gathering information or solving problems. It’s about building the kind of trust that allows us to lead more effectively and make deeper connections.

Listening is so much more than a communication skill—it’s a trust-building superpower. When we truly listen, we show others that they matter, that their words have value, and that we respect them. And in doing so, we lay the foundation for trust, which is essential for effective leadership and meaningful relationships.

So, as you go about your day, remember the impact of listening. It’s not just about completing the communication loop or learning something new; it’s about creating connections and building trust. And that makes listening one of the most powerful tools you have as a leader and as a human being.

Take the time to listen—it makes all the difference.

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In This Episode...

  • Learn more about Flexible Leadership: Navigate Uncertainty and Lead with Confidence and its insights on trust and leadership: KevinEikenberry.com/Flexible

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Kevin Eikenberry is a recognized world expert on leadership development and learning and is the Chief Potential Officer of The Kevin Eikenberry Group. He has spent over 30 years helping organizations across North America, and leaders from around the world, on leadership, learning, teams and teamwork, communication and more.

Twice he has been named by Inc.com as one of the Top 100 Leadership and Management Experts in the World and 100 Great Leadership Speakers for Your Next Conference. The American Management Association named him a “Leaders to Watch” and he has been twice named as one of the World's Top 30 Leadership Professionals by Global Gurus. Top Sales World has named him a Top Sales & Marketing Influencer several times, and his blog has been named on many “best of” lists. LeadersHum has named him one of the 200 Biggest Voices in Leadership in 2023.

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